CHAPTER 6 · ENTREPRENEURSHIP & TEAMWORK
Big Yellow Storage
Against all odds
Four co-founders, one vision and EUR 250,000 in project funding.
The story behind the chapter
Four co-founders brought experience in life sciences, technology and tender management to the idea of an Airbnb for warehouse space. With support from a DPDHL corporate sponsor, our pitch and credibility secured EUR 250,000 in funding, despite competing with a more established project that already had $1.5 million invested.
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Personal recollections, illustrated.
Explore Randy’s approach to leadership